All New Toyota Urban Cruiser launched

Toyota Kirloskar Motor (TKM) launched its youngest SUV, the all-new Toyota Urban Cruiser to fortify its offerings in the segment and further cater to its growing number of young customers. The Toyota Urban Cruiser is the second model to be launched in India under the global Toyota-Suzuki alliance following the emphatic success of the premium hatchback, the Toyota Glanza.

The #UrbanCruiser is designed for today’s young achievers who are aspirational and believe in the concept that #RespectStandsTall. The much-awaited compact SUV was launched in a stellar event graced by TKM Managing Director Masakazu Yoshimura, Naveen Soni, Senior Vice President, Sales & Service and Tadashi Asazuma, Vice President, Sales & Marketing. The special guest of honour, youth icon and popular Indian superstar and singer Ayushmann Khurrana, also took part in the launch event and spoke about his inspiring journey from being a Radio Jockey to a successful actor.

The all-new Urban Cruiser will feature the new powerful K-Series 1.5 litre four-cylinder Petrol Engine and will be available in a choice of Manual Transmission and Automatic Transmission with a superior fuel efficiency. The compact SUV offers all the high-end features that customers today seek in their cars.

Naveen Soni, Sr VP, Sales & Service, TKM, said, “We are truly humbled by the faith reposed by the customers who made the bookings without even knowing the price points and the full list of features. To demonstrate our gratitude and provide an early-movers advantage for customers who pre-booked the Urban Cruiser, we recently announced the ‘Respect Package’, no-cost periodic maintenance for up to two years (or 20,000 kms), that our customers are appreciating. The Toyota Urban Cruiser will play an important role in catering to this demand particularly from first-time Toyota buyers who are brand conscious and want to experience an international brand.”